Author: Randy Savicky
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My Journey as a Writer — From Typewriter to AI
My journey as a writer began in the newsroom of a daily paper, banging on a typewriter, before becoming features editor at a music magazine, editor of a healthcare magazine, and editor-in-chief of a professional audio magazine. From there, I transitioned into roles as the staff writer at the public relations agency-of-record for Sony and… Read more
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Why Only Human AI Writers Can Protect Your Brand’s Authentic Voice in the Age of AI
Artificial intelligence (AI) gives anyone the power to publish content faster and easier than ever before, but whose words are they? Are they generic AI slop that smacks of sameness or are they the beginning of content that supports your brand voice and influences your customers? If they are like the first type, then it’s… Read more
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AI Writers Don’t Just Edit: We Humanize, Optimize, and Deliver Publish-Ready Copy
Content generated by artificial intelligence (AI) is fast, scalable, and often surprisingly coherent. But left on its own, without expert AI writers, it can be wildly inaccurate, tone-deaf, and bland. That’s where our work begins. AI writers don’t just edit: We humanize, optimize, and deliver publish-ready content. Highly skilled human writers should finalize every published… Read more
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Trust in AI-Generated Content Depends on Expert Human Writers
Despite the promise of greater efficiency, many business leaders remain uneasy about one critical aspect of artificial intelligence (AI) — trust. This skepticism is especially pronounced when it comes to AI-generated content — where accuracy, credibility, and the human connection are essential. That’s why building trust in AI doesn’t start with machines. It starts with… Read more
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AI Still Hallucinates! Human AI Editors Can Control It
Technological progress has always been measured by better, faster, and cheaper products, but newer artificial intelligence (AI) models are falling short in the “better” area; they are still plagued by hallucinations. Yes, AI still hallucinates, and human AI editors can control it. They are the ones who play the vital role in ensuring that these… Read more
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SEO in the Age of AI: Human Content Editors Are More Crucial Than Ever
Artificial intelligence (AI) has changed everything so it’s no surprise that is has changed search and search engine optimization (SEO), too. But like all things AI, it’s essential that highly qualified humans remain in charge. For SEO in the age of AI, human content editors are more crucial than ever— not only to ensure accuracy… Read more
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Humanize Your AI Content: A Practical Guide to AI Content Editing
Artificial intelligence (AI) isn’t the enemy of good writing. It can be a powerful creative tool when used by experienced writers and communicators to produce content quickly, move past writer’s block, and accelerate ideation. But too often AI generates text that sounds like it was written by a human, but doesn’t feel like a human… Read more
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Ethics in AI Content: Protect Your Reputation from Harm
While artificial intelligence (AI) is a powerful tool with many benefits, don’t let AI ruin your reputation by ignoring ethics in AI content. Using AI for content creation provides the advantages of speed and efficiency, but the critical roles of human judgment and ethical oversight cannot be dismissed. The risks of reliance on AI without… Read more
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What Makes Human Writing Truly Human in the Age of AI?
Humans are wired for connections, and writing is one of our most profound inventions to make those connections. Whether it’s a book, article, blog, or social media post, written words help us feel understood, learn from others, and become inspired. But what makes human writing truly human? Now, with artificial intelligence (AI) generating text at a… Read more
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How Expert Writers Make AI and Human-Written Content Better (And Why It Matters)
Artificial intelligence (AI) saves time creating content today, but expert writers are the ones who elevate both AI and human-written content and make it better. Their judgement, creativity, and personal experiences are the essential elements that produce content that cuts through marketplace noise to connect companies with their clients and customers. Expert Writers Have a… Read more