Tag: AI content editors

  • Brand Authority Fades in AI — Here’s What Resilient Brands Do

    From a productivity standpoint, artificial intelligence (AI) is extraordinary. From a strategic standpoint, it’s destabilizing. Brand authority fades in AI when everyone is using it and content becomes easier to produce.  In this new world of infinite output, the relationship between AI content and brand authority is now a defining issue for leaders who care… Read more

  • How AI Content Editors Minimize the Risks of Publishing AI-Only Content

    Today, it’s easy to mix these two ingredients together for an instant editorial disaster: 1) Content generated by artificial intelligence (AI); and  2) Lack of human oversight in the editorial process. The result: A generative AI content catastrophe! Here is a list of reported incidents and responses — only from June to September 2006! —… Read more